What's New

Colonial Williamsburg

Introducing the WILLIAMSBURG Collection. Where trend meets tradition. Historic American colors derived from classic American design. Based on original pigments developed more than 250 years ago, Colonial WILLIAMSBURG's curators have re-created this rich, authentic palette. Now Benjamin Moore delivers it in state-of-the-art interior and exterior finishes—from rich velvety flat to the highest-gloss. Timeless colors that are historic, contemporary, versatile, and pleasing as ever.

Colonial Williamsburg

Studio Finishes Molten Metallics™

Benjamin Moore

Creates a beautiful hammered-metal effect
Ideal for new and previously painted furniture, decorative pieces, trim, ceilings and accent walls.

Rich, high-gloss finish
For interiors and exteriors
Hard, durable finish
Inhibits rust on exterior surfaces
Available Colors: Gold, Copper, Bronze, Gun Smoke, Silver, Charcoal

Studio Finishes Molten Metallics™

Chalkboard Paint — Available in Any Color

Benjamin Moore

Benjamin Moore Chalkboard Paint, available in any color, lets you turn virtually any interior surface into an easy-to-clean chalkboard. It goes on smoothly, just like other paints—and with lots of fun colors to choose from, the blackboard no longer has to be black.

Chalkboard Paint — Available in Any Color

Ultra Spec® 500 - Interior & Exterior

Benjamin Moore

Zero-VOC Ultra Sppec 500 is a professional-quality interior coating designed to meet the needs of professional painting contractors, facility managers, and property managers. Available is a wide range of sheens and unlimited colors, professionals will appreciate its excellent hiding and touchup properties, good flow and leveling, easy application, and soap-and-water cleanup.

Ultra Spec® 500 - Interior & Exterior

Regal® Select Waterborne Interior & Exterior Paint

Benjamin Moore

Regal Select offers the premium performance and smooth application you've come to expect from our classic paint, with the added benefits of cutting-edge new technologies. Thanks to our proprietary waterborne resins and zero VOC colorants, Regal Select is both a paint and primer in one advanced formula.

Regal® Select Waterborne Interior & Exterior Paint

Benjamin Moore Arborcoat® Exterior Stain

Benjamin Moore

Advance uses the newest water dispersible alkyd technology. The line consists of a primer, flat, satin and high gloss and will be tinted from Benjamin Moore’s proprietary Gennex waterborne colorant system. Advance is low VOC at less than 50 g/l and low odor. Unlike conventional alkyd paints, Advance is virtually non-yellowing.

Benjamin Moore Arborcoat® Exterior Stain

Benjamin Moore ADVANCE™ Waterborne Interior Alkyd

Benjamin Moore

Arborcoat is the newest Exterior Stain line from Benjamin Moore, using advanced waterborne technology. All finishes are easy to apply and offer superior protection of exterior wood while enhancing its texture and grain. It's available in a wide variety of opacities and colors including a unique transparent and semi transparent decking system.

Benjamin Moore ADVANCE™ Waterborne Interior Alkyd

Benjamin Moore ben 

Benjamin Moore

You have your own space.
ben has what you need to make it your home: thousands of stylish color choices, great Benjamin Moore quality, at a great everyday premium value.

ben is a low-VOC, low-odor paint available in any color you can imagine to suit any lifestyle and every décor. ben makes fabulous style easy and affordable. Available in Flat, Eggshell, Semi-Gloss, and a Primer. An acrylic blended latex coating designed for application to a wide variety of interior surfaces.

Benjamin Moore ben

Giani -- Italian Granite Paint for Countertops

Giani -- Italian Granite Paint for Countertops

Want to turn your old Laminate, Formica, Corian, and wood countertops into granite? Learn how to do it with paint!

Giani's parent company began in 1959. Today, it produces Giani Italian Granite Paint kits in its facility. The product comes with mineral paints, applicators and a demo DVD to help you update your laminate, Formica, Corian and wood countertops.

The average do-it-yourselfer can transform a typical L-shaped kitchen countertop (which has about 30 to 33 square feet of countertop) in a weekend. The product has the same functionality as your old countertops. You still need to take care of your countertop by using a cutting board and warming pads. "But the product has one advantage," says Tim Haas, vice president of sales and marketing for Giani "if you scratch it or burn it, you can easily repair it by sanding out the blemish and reapplying the topcoat."

Giani -- Italian Granite Paint for Countertops

Benjamin Moore Color Sample Pints

Benjamin Moore

The Best Way to Test Your Favorite Paint Color — New Color Samples Pints

Testing your paint color choice in your own home and lighting conditions is the best way to view color. Now, with Benjamin Moore Color Samples Pints, you can choose from over 3,000 colors to try at home. Color Samples Pints are an economical way to see how your color choices will look in your home environment before committing to your color selection.

Color Sample Pints give you ample paint to try your color choices on more than one wall to see how it looks as light changes throughout the day and evening, and to see how it looks with décor elements such as flooring and furnishings. Stop in today and pick up a pint of your favorite color today.

Benjamin Moore Color Sample Pints

Benjamin Moore Natura

Benjamin Moore

Benjamin Moore’s breakthrough new eco-friendly product, Natura, gives you a virtually odorless, zero VOC option,without sacrificing style or performance.

Benjamin Moore Natura

Benjamin Moore Waterborne Ceiling Paint  

Benjamin Moore

Specifically formulated for ceilings, Benjamin Moore Waterborne Ceiling Paint is ultra-flat — the flattest finish Benjamin Moore offers — hiding common ceiling problems for a look that is virtually flawless. Waterborne Ceiling Paint is available in any color, is spatter resistant, and has ample open-time to ensure every interior paint job is outstanding, from top to bottom.

Benjamin Moore Waterborne Ceiling Paint

Benjamin Moore SCUFF-X

Benjamin Moore

Award-winning Ultra Spec SCUFF-X is a revolutionary, single-component paint which resists scuffing before it starts. Built for professionals, it is engineered with cutting-edge protection against scuffs.

  • Proprietary scuff-resistant formula
  • Cleanable: Withstands repeated washing
  • Single component: No mixing, measuring, or limited pot-life
  • Provides an easy application and improves touch-ups
  • Low-VOC
Benjamin Moore Color Sample Pints

Insl-X Cabinet Coat  

Benjamin Moore

Cabinet Coat is the ultimate finish for refurbishing kitchen and bathroom cabinets, shelving, furniture, trim, and crown moulding. Delivers an ultra-smooth, factory-like finish with long-lasting beauty. Adheres to “hard-to-stick” surfaces, including polyurethane and varnish, without a primer.

  • Ultra-smooth finish
  • Urethane-acrylic formula
  • Refurbishes worn cabinets
  • Covers hard-to-coat surfaces without a primer
Benjamin Moore Natura